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Mar 17
A high fashion version of DS3, decked out in the colours and brand image of YSL, transported fashion and film stars to the Yves Saint Laurent retrospective at the Petit Palais in Paris on Wednesday 10 March.
Organised by the Pierre Bergé-Yves Saint Laurent Foundation, the exhibition features more than 300 pieces from the designer’s collection. Presented in their historical and cultural context, they create a panoramic vision of the illustrious fashion figure’s body of work, from his Dior debut in 1958 to retirement in 2002. The public also get a first look at the entire series of photographs of Yves Saint Laurent taken by Jean-Loup Sieff in 1971.
Embodying radical styling and distinctive luxury, DS3 is perfectly suited to the Yves Saint Laurent label, whose designer, with his elegant and anti-conformist aesthetic, revolutionised the female fashion world.
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Mar 11
Citroën’s high performance coupé, the SM, is celebrating its 40th birthday.
The luxury sports tourer, an alliance between Citroën and Maserati, was first unveiled at the Geneva Motor Show on 11th March 1970 – 40 years ago today.
Technically innovative, with a dynamic, yet supremely comfortable ride experience, the Citroën SM was highly regarded for its futuristic styling, prestigious quality, ‘magic-carpet’ suspension and outstanding performance – a unique combination of characteristics not available in any other car at the time.
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Mar 10
Jiffy Trucks, the UK’s largest manufacturer of mobile catering vehicles, has just launched its new Citroën Berlingo-based Panino model.
This innovative and competitively priced vehicle will make its public debut at the Food & Drink Expo (stand P210, NEC, March 21 – 24). Based on the Berlingo 1000 1.6HDi 90hp platform cab, the Panino is set to become Jiffy Trucks’ best-selling model, taking over the number one position from it’s highly successful Berlingo First based Fresco catering vehicle.
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Mar 05
To celebrate the launch of DS3 – one of the most customisable cars on the road today – Citroën has released an exciting new application for the iPhone® & iPod® Touch. The app allows users to experience DS3’s unique levels of personalisation via touch-screen interaction with the Company’s latest model.
Available to download free-of-charge from Apple’s App Store, Citroën’s DS3 app uses an intelligent ‘EGO Configurator’ that guides users through a personalised questionnaire to find the DS3 that most suits their personality and lifestyle.
With touch-sensitive options to change the colour or patterns on the roof, bodywork, wheels and mirrors, the DS3 app showcases Citroën’s creative use of technology and invites iPhone® & iPod® Touch owners to use their own creativity to embrace Citroën’s forward-thinking attitudes in both design and style.
When users are satisfied with their personalised DS3 configuration, the application also allows them to request an e-brochure, book a test drive and locate their nearest Citroën dealer.
In addition to the DS3 customisation options, the app also provides users with multi-media content and interactive features, including access to ‘DS3 Mag’ – a regularly updated publication packed with the latest news and features from the worlds of fashion, design and lifestyle.
To download the app, search for ‘Citroën DS3’ from the App Store
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Mar 05
The GQbyCITROËN is a concept car born through a unique partnership between the UK’s market-leading quality men’s monthly and a team of Citroën designers, collaborating to create the ultimate gentleman’s drive. This is the first time a British magazine has collaborated with a car company in this way.
Responding to a brief by GQ’s editor, Dylan Jones, Citroën’s team, headed by British designer – and the man responsible for the new Citroën DS3 – Mark Lloyd, took a new look at the GT theme and integrated it with a typical Citroën design approach bringing GQbyCITROËN from design outline to concept reality.
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Mar 02
Citroën has revealed an electrifying new model at the Geneva Motor Show – the sensational SURVOLT concept.
A blend of high-fashion, extravagance and more than a hint of motor racing punch, SURVOLT takes the essence of Citroën’s REVOLTE concept – performance, cutting-edge technology and luxury – and adds an assertive sporting dimension into the mix.
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Feb 19
Citroën is unleashing a hot new DS3 at the Geneva Motor Show – the limited edition 200hp DS3 Racing.
Developed by Citroën Racing – the winning team behind five WRC manufacturer’s titles and six driver’s titles for Sébastien Loeb and Daniel Elena – DS3 Racing is a special edition with a 100% sporting pedigree. Planned for the second half of 2010, the exclusive DS3 Racing will be limited to just 1000 production units.
With integrated carbon-trimmed components and specialist motorsports equipment, DS3 Racing’s tuned and turbo-charged 1.6-litre THP 150 engine develops 200hp – a power increase of almost 30% over the standard unit – with a torque increase of 15% from 240Nm to 275Nm.
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Feb 12
Citroën has released first details of a striking new concept design that will be unveiled at the Geneva Motor Show. DS HIGH RIDER is the second concept associated with Citroën’s innovative and distinctively styled DS line.
Without denying the appeal of conventional coupés, DS HIGH RIDER represents a bold and radical vision of the future, combining compact dimensions with generous internal volumes, dynamic performance, sophisticated style and consummate quality.
Unlike traditional 4-seater coupés, with their long, low design, the DS HIGH RIDER is compact and muscular.
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