The Tata Nano continues to take India by storm, and residents of the world’s second most populous country appear to have gone over the deep end in an effort to secure their own personal ‘people’s car.’ Australian website Drive is reporting that car buyers are paying a markup of up to 30% to purchase secondhand Nanos from the initial batch of buyers. The pent-up demand for the Nano stems in part from the fact that far more people signed up to purchase the econobox than Tata Motors has the factory capacity to build. To distribute the initial Nano allotment fairly, Tata instituted a lottery system to choose the first 100,000customers eligible to buy the $2,500 city car.
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