A giant 5:1 scale model of the new Fiat 500C has just arrived in central London and opened its ‘doors’ to the public today (Friday 28 August), as part of a fun-filled Fiat event called The Big Smile.
Situated at Parklife on London’s Oxford Street, The Big Smile will be entertaining visitors up to 8.00pm everyday until Wednesday next week, featuring roaming entertainers, free-to-enter competitions, stilt walkers and snack stalls – not to mention the chance to win the loan of a real Fiat 500.
Loading ...
LEXUS LF-LC NAMED TOP DESIGN
PORSCHE ANNOUNCES A NEW GENERATION
TOYOTA INTRODUCES THE 2012 LAND
CROSSOVER TO THE NEW 12MY
KIA UNVEILS SOPHISTICATED NEW
NISSAN CONFIRMS JUKE-R PERFORMANCE
VAUXHALL MOKKA ALL-NEW SMALL SUV
KIA OPTIMA GOES ON UK SALE
THE VOLKSWAGEN CADDY MATCH
VOLKSWAGEN E-BUGSTER
THE WORLD’S MOST ECONOMICAL
CHEVROLET PUTS NEXT-GEN BUYERS IN
AUDI Q3 VAIL CONCEPT
INTRODUCING THE NEW CITROEN C1
PEUGEOT’S STYLISH NEW 107
I’d love to know how many people actually went to book a test drive on the back of this event. Far more eye-catching than most car ads you see these days.